COLUMBUS, GA · The Best of The Best
DIGITAL EDITION · 2026
Best of Columbus
COLUMBUS, GA
HomeEat & DrinkBakery

Bakery

The Cookie Co.

3540 Massee Ln Unit D, Columbus, GA 31909, USA(762) 524-7151thecookiecoga.comView on Google Maps →
6.7/10 overall scoreGood
3.8

Business at a Glance

How we scored this →

Overall Score

Good

6.7/10

Subcategory Rank

of 21 in Bakery · Bottom 25%

#17

Overall Rank

of 2464 in Columbus · Bottom 25%

#2176

Category Rank

of 301 in Eat & Drink · Bottom 25%

#282

Online Presence

Needs Work

3.6/10

Website Rating

Needs Work · tap for breakdown

1/10
Mobile Score
7/100
Desktop ScoreNot measured
Page Load (LCP)
6000ms

Notes

no HTTPS; poor mobile score 7; very slow LCP 20973ms

Rank in Bakery

#17of 21Bottom 50%
1
9.1
Veri Best Donuts
2
8.8
How Sweet It Is Cake Studio
3
8.4
Three Peas in a Pod Cakes & Catering
4
8.3
Pat-A-Cakes Bakery
5
8.3
Bella's CAKEtering
6
8.3
The Brick and Mortar Cafe
7
8.2
Custom Cake Studio
8
8.1
Golden Donut
Category average: 7.7/10

Estimated Upside

benchmarks · industry sources

Speed up site load (21.0s → under 2.5s)

Pages loading in 1s have 5× higher conversion than pages loading in 5s. 53% of mobile users abandon sites that take longer than 3 seconds. Google CrUX

+50%

Grow reviews from 46 to 100+

Listings with 100+ reviews see roughly 50% higher click-through from local search results vs. sub-50-review listings. BrightLocal 2024

↑ rank

Switch to HTTPS

Google deprioritizes HTTP sites in search rankings, and modern browsers flag them "Not Secure" — visitors leave on sight. Google Webmaster

+93

Lift mobile performance (7/100 → 90+)

60% of local searches happen on mobile. A poor mobile score means slow loading, high bounce, and lost customers before they ever see you. Think with Google

+9%

Lift average rating to 4.0+ (currently 3.8)

A 1-star increase in Yelp/Google rating correlates with 5–9% higher revenue for local businesses. Harvard Business Review

Estimates are industry benchmarks, not guarantees. Actual results depend on execution, competition, and your specific market.

Issues Found

  • Not using HTTPS — Google penalizes this
  • Mobile performance is poor (7/100)
  • Slow page load — customers leave after 3 seconds
  • No online ordering or reservation link detected

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