COLUMBUS, GA · The Best of The Best
DIGITAL EDITION · 2026
Best of Columbus
COLUMBUS, GA
HomeMotorsAuto Dealership - Preowned

Auto Dealership - Preowned

Smith's Auto Depot

19 Old Opelika Rd, Phenix City, AL 36870, USA(334) 540-2060smithsautodepot.comView on Google Maps →
7.6/10 overall scoreGood
4.1

Business at a Glance

How we scored this →

Overall Score

Good

7.6/10

Subcategory Rank

of 12 in Auto Dealership - Preowned · Top 50%

#5

Category Rank

of 121 in Motors · Bottom 50%

#75

Overall Rank

of 2464 in Columbus · Bottom 50%

#1584

Online Presence

Good

6.7/10

Website Rating

Needs Work · tap for breakdown

3/10
Mobile Score
59/100
Desktop Score
89/100
Page Load (LCP)
6000ms

Notes

no HTTPS; mobile score 59; desktop score 89; very slow LCP 6849ms

Rank in Auto Dealership - Preowned

#5of 12Top 50%
1
8.3
Ez Rider Auto Sales
2
8.2
EZ Rider Auto
3
8.0
America's Car-Mart
4
7.8
Eagle Park Auto Sales
5
7.6
Smith's Auto Depot
6
7.5
Rainbow Motors
7
7.5
Gil's Auto Sales
8
7.4
Willy Herold Automotive
Category average: 7.5/10

Estimated Upside

benchmarks · industry sources

Speed up site load (6.8s → under 2.5s)

Pages loading in 1s have 5× higher conversion than pages loading in 5s. 53% of mobile users abandon sites that take longer than 3 seconds. Google CrUX

+50%

Grow reviews from 65 to 100+

Listings with 100+ reviews see roughly 50% higher click-through from local search results vs. sub-50-review listings. BrightLocal 2024

↑ rank

Switch to HTTPS

Google deprioritizes HTTP sites in search rankings, and modern browsers flag them "Not Secure" — visitors leave on sight. Google Webmaster

+41

Lift mobile performance (59/100 → 90+)

60% of local searches happen on mobile. A poor mobile score means slow loading, high bounce, and lost customers before they ever see you. Think with Google

Complete your Google Business Profile

Profiles with full descriptions, hours, services, and Q&A get up to 7× more clicks than partial ones. Google Business research

Estimates are industry benchmarks, not guarantees. Actual results depend on execution, competition, and your specific market.

Issues Found

  • Not using HTTPS — Google penalizes this
  • Slow page load — customers leave after 3 seconds

Ready to fix this?

Get a free, personalized plan for Smith's Auto Depot.

We'll walk you through every fix above — no obligation, no sales pitch.

Call (706) 610-0102