Business at a Glance
How we scored this →Good
of 11 in Estate Law · Top 50%
of 485 in Services · Top 50%
of 2464 in Columbus · Bottom 50%
Fair
Good · tap for breakdown
8/10
no HTTPS; slow LCP 2581ms
↗ Upside
- Fixing your website to a 10/10 would lift you from #5 to #3 in Estate Law.
- Earning ~1 more 5★ reviews (or ~1 at 4★) would push you into the top 3 of Estate Law.
Want a free walkthrough of exactly what to fix? We'll send a personalized audit — no obligation.
Rank in Estate Law
Estimated Upside
Add photos to your Google listing
Listings with photos receive 42% more direction requests and 35% more click-throughs to websites. — Google research
Speed up site load (2.6s → under 2.5s)
Pages loading in 1s have 5× higher conversion than pages loading in 5s. 53% of mobile users abandon sites that take longer than 3 seconds. — Google CrUX
Grow reviews from 16 to 100+
Listings with 100+ reviews see roughly 50% higher click-through from local search results vs. sub-50-review listings. — BrightLocal 2024
Switch to HTTPS
Google deprioritizes HTTP sites in search rankings, and modern browsers flag them "Not Secure" — visitors leave on sight. — Google Webmaster
Complete your Google Business Profile
Profiles with full descriptions, hours, services, and Q&A get up to 7× more clicks than partial ones. — Google Business research
Issues Found
- ✕Not using HTTPS — Google penalizes this
- ✕No photos on Google — listings with photos get 42% more direction requests
Ready to fix this?
Get a free, personalized plan for Nicolson, Ray & Turner.
We'll walk you through every fix above — no obligation, no sales pitch.