Consignment / Thrift Store
Goodwill
"Long-standing nonprofit chain with a range of pre-owned clothing, furniture, housewares & more."
§ A — AWARDS · 2026 EDITION
Business at a Glance
How we scored this →Good
of 2464 in Columbus · Top 50%
of 231 in Shopping · Top 50%
of 6 in Consignment / Thrift Store · Top 50%
Good
Fair · tap for breakdown
5/10
no HTTPS; mobile score 70; desktop score 80; very slow LCP 7531ms
Rank in Consignment / Thrift Store
Estimated Upside
Speed up site load (7.5s → under 2.5s)
Pages loading in 1s have 5× higher conversion than pages loading in 5s. 53% of mobile users abandon sites that take longer than 3 seconds. — Google CrUX
Switch to HTTPS
Google deprioritizes HTTP sites in search rankings, and modern browsers flag them "Not Secure" — visitors leave on sight. — Google Webmaster
Issues Found
- ✕Not using HTTPS — Google penalizes this
- ✕Slow page load — customers leave after 3 seconds
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